Tuesday, October 11, 2016

Shelf Space

Turnover is a major factor in determining if a game or graphic novel gets restocked or not.

Turnover refers to the number of times I sell a product during a given period, either per week, per month or per year. A game or graphic novel needs to sell a certain number of times in order to justify us restocking it. If a game only sells one copy a year, it is better for us, from a business standpoint, to not restock it and put those funds we would spend on it to stock in a different product. Case in point, a number of Pathfinder paperbound books. We looked at the sales records on them and found that a good half of the ones on the shelf have not sold a single copy since the first of the year, so we marked them down and put them back in the used section with no plans to restock new copies.

The Genestealer Cults figures from Games Workshop are a good example of a product with high current turnover. We have sold several copies of the Genestealer Cults book and associated figures and have restocked it weekly since release. We will do so until sale drop off but, since the army has proven a key one for Warhammer 40,000, we will keep the line in stock.